May 25, 2008

Squeeze Page Optimization Tactics

Use multiple squeeze pages
The more squeeze pages you have around the internet, the better. Just make sure you have a unique URL for each. Using multiple pages allows you to target more keywords.
 
Target top keywords
Make sure that you use your squeeze pages to target the best keywords you have. If you need to do more keyword research to find out the best keywords then do so before getting your squeeze page ready.
 
Research and incorporate it into your page
Make sure that you do some market research. Learn about effective squeeze pages and incorporate all those ideas into your page.
 
Build customer confidence
Use your squeeze page to help give your customers confidence in you. You want to make sure that you make them feel at ease with you and that they feel like they can trust in your and your product.
 
Avoid being too flashy
Do not try to attract with flashy designs and style. That is actually distracting. You will want to avoid anything that can distract from your core message and your core goal.
 
Don’t exaggerate
People will be able to tell when you are exaggerating. Unless you can back up some huge claim with facts leave it out. It is better to be upfront then try to wow them with lies.
 
Make the customer feel secure and safe
Let the customers know that you have their safety in mind. Tell them about how safe it is to shop with you and back that up by giving them the proof they are safe.
 
Keep it simple
Do not make your page more complex then it has to be. Be upfront and straight forward. Avoid any extravagance and just keep it neat and easy to read.
 
State the purpose
Make sure that the visitor knows that point of this page. State it right away. Let them know what they will be getting.
 
Offer an incentive
Give them a reason to opt in. Make your page about what this will do for them. Offer them a free gift when they sign up, but make sure the gift is something valuable that they will really want and that they can not get anywhere else.
 
Follow through on what you say
Make sure that when you say something that you can back it up. If you say you will only send one email per month, then only send one email per month. If you do not follow through then you will lose their confidence and likely their subscription to your list.
 
Be honest
Never lie. It is a simple matter of good business. Just keep things honest. Do not say something that isn’t true just to get the subscription. It will come back to haunt you.
 
Have a strategy
Know the point of your page before you start working on it. Make sure you know how you are going to go about getting the sign up.
 
Have a target market
Know who you are wanting to sign up and tailor the page to them. You may have to do some market research so you can define your target market.
 
Make your headline grab attention
The headline is one of the most important factors of your page. It needs to be exciting and peak interest so that a visitor will want to continue reading.
 
Use sub headlines
Sub headlines compliment the headline. They provide more information and add to the intrigue.
 
Make copy the right length
Do not ramble on if you do not need to. Make sure you make it long enough, though. Include the information you need to and forget the fluff.
 
Point out benefits
Make sure to highlight the benefits of signing up. You want to make this an offer they can not refuse.
 
Point out your uniqueness
Tell them why you are different than everyone else. Let them know that you can give them something that nobody else can give them.
 
Give details
Do not try to make your page so intriguing that it tells them nothing. Give them details. Tell them what they get and lay it all out on the table.
 
Explain how to they can use your offer
Let them know how useful this will be to them. Tell them how you are an expert and quite knowledgeable so you will be giving them something of value that they can get a lot of use out of.
 
Use photos
Put your picture on there. It has been shown that when people use a picture they get a better response. This is due to the fact that people feel more connected when they see what someone looks like. Make sure it is a good photo.
 
Use video
For even more impact put a video on your page. Video will not only let them get to see you in action, but also is much easier on them then having to read a page of copy.
 
Have a simple layout
Do not have strange things all over the page. Make it a simple layout that is easy to follow.
 
No links
Avoid putting links throughout the copy unless they are links to sign up. Links are distractions you do not need.
 
Make it easy to opt in
Put a mini form on the page so they can sign up quickly. Make it something they can do in a matter of seconds.
 
Give information about your business
Let them know about you. People are not going to be quick to do anything unless they know more about your company, so tell them about yourself and your business.
 
Have a privacy policy
Privacy is important and people will not likely sign up for anything unless they know their information is safe. Let them know clearly what your privacy policy is.
 
Generate interest
Make sure you are always building up the hype. You want the reader to really want to sign up by the time they reach the end and preferably before they reach the end. Make it fun and interesting.
 
Understand the point
Make sure you really know what the whole point of a squeeze page is. It is the marketing effort to get people to sign up for your opt in list.
 

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Opt-in Form Placing Tactics

Money is in the list, that’s right
 
Make your link clear
When you are advertising or otherwise placing your link make sure that it is clear what it is for. Label it as your newsletter opt-in or email list opt-in.
 
Make your link prominent
Make sure that when you place your link that it is easy to see and not hidden amongst other things.
 
Promote on your home page
Make sure you let people know right off that you have an opt-in list. Let them know what it is and encourage them to opt-in. It should have a nice spot on your home page where it is easy to see.
 
Offer back subscriptions as samples
Give people something that will show them what they opting –in for. You need to make back issues available so that people can check them out. Let the back issues sell your opt-in list for you.
 
Put subscribe links in emails
Make sure that every email you send has a link in it to your opt-in page. It is a great way to get new people to sign up.
 
Put link on sales and product pages
Make your opt-in list easy to find. Put a link on every page, especially the sales pages because that is where people are going to be spending the most time.
 
Maximize your opt-in page
Make sure that your opt-in page is easy to use and to the point. Let people know what is going on and what they will get. Also make sure it is easy to use.
 
Use testimonials
Get current subscribers to write up short testimonials about your newsletter and about being part of your opt-in list. Encourage them to be positive and to tell about specific things they like.
 
 
Install confidence
Make sure that your visitors know they can trust you. Give them reassurance that you will not misuse their information in any way.
 
Make it valuable
Make sure you are giving the subscriber something valuable. Do research often to find out if you could make improvements and get suggestions from subscribers.
 
Offer incentives
Offer a reason for the person to sign up. Give them a free report or some other free gift as an incentive to sign up.
 
Be trustworthy
Make sure that you are honest and trustworthy. Do not misuse your opt-in list because it will get around that you can not be trusted.
 
Let them know what they will get
It may seem obvious, but tell them what they will be getting if they sign up. Let them know exactly what it is and how often they will be getting it.
 
Have a privacy policy
Make sure you write up a privacy policy and that it is displayed where it can be red easily. This is a great way to get people to trust you.
 
Explain opt-in process
Explain the whole process of opting-in. Tell them what will happen after they sign up. If you have a double opt-in process then explain about them having to verify their email.
 
Make the opt-in form easy to use
Use a form that is simple and straightforward. Do not include anything that is confusing. Also test it often to make sure that it is working correctly.
 
Keep everything simple
Do not make the opt-in process difficult. It really should be simple to understand and simple to do.
 
Ask for only what you need
Do not ask for a bunch of information that you do not need. You should only ask for the information that you will need to subscribe them to your newsletter. Going overboard will raise a red flag and reduce sign up numbers.
 
Use email validation
Make sure you have them enter their email twice. This helps to ensure that they do not incorrectly enter their email.
 
Have a confirmation or other security check
You should have some type of confirmation box where the person enters a word, series of letters or numbers to verify that they are a person who is filling in the form. This helps you to ensure that you are not getting false signups.
 
Give format options
Offer the choice of text or HTML formatting. You can either let the person choose at sign up or after they sign up.
 
Give options to customize
Let your subscribers choose how often they get the emails and give them other options to let them customize their experience.
 
Have a way for them to opt out
Make sure you always have an option to opt-out available. This helps you to stay compliant with the SPAM laws and regulations.
 
Have good content
Make sure you really are providing quality to your subscribers. You do not want to send them something that is disappointing. Give them content they are not just going to be able to go out and get anywhere.
 
Use good forms and tools
Make sure that the form and tools you use are high quality. You want them to function properly and to be easy to use.
 
Keep good records
Make sure that you stay on top of your list and manage it well. You want to watch for turn over and other things that could signal people are really interested or not so interested and make changes as needed.
 
Don’t misuse records and information
Misuse of information can really put you in hot water. It will also ruin your reputation, so never misuse information.
 
Be honest
Always be upfront. Always tell the truth and never lie to your subscribers. They will find out and you will be ruined.
 
Be genuine
Make sure you really believe in everything you are telling your subscribers. If you do not believe that your newsletter is good then fix it. Just be true and your subscribers will be more likely to stick around.
 
Make friends with your subscribers
Make your subscribers your friends by keeping them happy. Provide them with a great experience. You need to be friends because these people are your customers. You want them to feel comfortable with you and able to believe in you. Being their friend is the best way to do this. Write your newsletter in a friendly and approachable manner and you will make some friends.

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June 5, 2008

How to Set Up your Affiliate Marketing System

The following article covers a topic that has recently moved to center stage–at least it seems that way. If you've been thinking you need to know more about it, here's your opportunity.

It's really a good idea to probe a little deeper into the subject of How to Set Up your Affiliate Marketing System. What you learn may give you the confidence you need to venture into new areas.

There is much speculation about how much money you can earn online without your own product. Marketing your own digital product on the Internet can be very lucrative but there is no reason why you can’t profit a great deal by using creative methods that offer real value to Internet surfers and have your own product as well.
An affiliate program is really not as difficult to set up as you may think. Thanks to the high demand for affiliate systems recently, there are now lots of ways to set up your own program.

Here's what you need to set one up:

1. A web site with your own domain name.

2. At least one product or service that you own completely.

3. A system to handle commission tracking and payment.
That sounds pretty easy, doesn’t it? Well, actually it is! And it's getting easier all the time.
The first two items listed above are self-explanatory. Of course, you need your own website and your own product or service. You can't very well set up an associate program if you don't own the site or the product(s) you will be promoting. If you have not taken these two steps, you'll need to do them first. Once you've managed to get by these two steps, you can move right to step three, setting up your program.
You will need to search the Internet for a system that will handle commission tracking and payment. You can try to do this yourself but you will most likely miss some and missed ones are missed income. There are free ones, as well as, paid ones.

The positive aspects of an associate management system are many:

1. You can sign on associates more rapidly and grow a larger force of resellers.

2. You'll enjoy the automation and online management of affiliates.

3. These systems provide full sales statistics for both you and your associates.

There's no doubt that the topic of How to Set Up your Affiliate Marketing System can be fascinating. If you still have unanswered questions about How to Set Up your Affiliate Marketing System, you may find what you're looking for in the next article. 

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How NOT to Choose the Wrong Affiliate Products

The more you understand about any subject, the more interesting it becomes. As you read this article you'll find that the subject of How NOT to Choose the Wrong Affiliate Products is certainly no exception.

 

Is everything making sense so far? If not, I'm sure that with just a little more reading, all the facts will fall into place.

Choosing what you think is a hot item instead of choosing what interests you is, in effect, choosing the wrong product for affiliate marketing. Take a look at any super affiliate and I guarantee you will see one common thread. They are actually interested in what they are selling. Pick products and services that appeal to you. Then, do some research and find out if they are in demand. If they are, find a suitable affiliate program and join it.

Affiliate marketing is all about trust. You need to really believe in the product or service that you are selling and you, also, need to check it out before you market it. If you are going to put your recommendation on something, it better be worth every single penny the owner of the product/service is asking. If not, then you have let down the people you have referred to the site. Buy the product or service before you sign up as an affiliate and see if in fact it delivers what is promised. Investigate the owner of the site, ask questions, and be nosy. After all you are going to be bringing them business. They should be able to answer all your questions.

Don’t choose products that pay ridiculously low commissions. Many affiliate programs offer peanuts when it comes to commissions. 1-2% is nothing more than an insult. You will work the same amount of time and put in the same amount of effort to sell 100 products at 2% commission as you would to sell 100 products at 30% commission. Why short change yourself?

Without a doubt affiliate marketing is becoming one of the most powerful and affordable ways to earn a very healthy living online but you won’t earn that good living unless you have a product that you believe in, one that you know a lot about and one that pays a decent commission on sales.
 

Now you can be a confident expert on How NOT to Choose the Wrong Affiliate Products. OK, maybe not an expert. But you should have something to bring to the table next time you join a discussion on How NOT to Choose the Wrong Affiliate Products.

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May 21, 2008

Controversial Petition Traffic Tactics

You have many way to get traffic to your site.Let’s study other ways- Controversial Petition
 
Petition marketing is a viral marketing petition
It has not been very long since it has emerged in the internet marketing community. This community provides great results and the reason is mainly the use of the very effective viral marketing systems that are used.
 
ePetition
Petition is a formal request that is made mostly to a public authority. A petition is a written application or a message. When a petition that is a request or a demand is made to a public entity by posting it on line then such a petition is said to be and E-Petition or Internet Petition.
 
The advantage
The main advantage of an E petition is that it has thousands of viewers and thus the petitioner can use this fact as a potential benefit.
 
E-petition is almost similar to a feed back form.
Here people just have to sign the form either in favor or against the petition made.
 
The party
The document is generally delivered to the right party once there are a sufficient number of signatures on it.
 
Scope for making a lot of money
With the help of the petition marketing techniques, you will be able to able to make a lot of money with ever petition.
 
Keyword rich petition content
There are a lot of ways in which you can make money with e-petition. The petitions are with keyword rich content. You can make money once you implement textual advertising such as Google Adsense, yahoo publisher network etc.
 
Opt-in subscribers
You can also create a strong opt in list of subscribers. You can do so by collecting email ids. You can also have your own blog or community to make it larger and to create more buzz.
 
petitionspot.com
One of the best petition sites on the internet today is petitionspot.com. Here you can get a large number of opportunities to promote petition on any topic.
 
ipetitions.com
With ipetitions.com you can create some very effective and sophisticated online petition campaign. Here you can host online discussions, collect donations and get signature from people.
 
Gopetition.com
Another international petition hosting site is GoPetition.com. The software here is very user friendly and can be customized; they provide custom petitions and also a lot of campaign tool for promotion.
 
PetitionThem.com
PetitionThem.com is the best site that keeps the interest of the common man in mind. Here all the petitions can be posted without any charge, in addition to this there are administration tools and a bulletin board.
 
Petition portals
Petition portals provide a space where the public petitions can be posted. Here you have to provide the tools to post and publish the petitions in the various different categories.
 
Petition script
You can use the web site Guru to download the petition script. This petition script is very easy and effective, you can easily mange online petition with this on a mySQL database. Important thing to note here is that you will need PHP knowledge to install this script.
 
Petition forum
Another petition website that you can try is the Start Your Own Petition Forum. Here only the registered members are allowed to sign.
 
Petition Hosting Providers
You can make use of the established Online Petition Hosting Providers. Most of these let you post the petitions for free, her you can post petitions on almost any subject and can reach out to almost all the audience. Here you can create a powerful online petition in a matter of minutes.
 
Affiliate program
Here you have a chance to make some serious money via the affiliate programs. To do so all you have to do is to include subject specific affiliate links. You can choose from a variety of programs such as Click Bank, Amazon, and Commission Junction etc.
 
Mailing list managers
You can also collect the email addresses f all the people who submit the petition and also all the people who sign these petitions. You can use mailing list managers such as Aweber.com to manage the list and also to broadcast messages to your list.
 
Sponsored ads
You can make some money by charging a fee on the sponsored ads that are placed on these pages. These ads can be anything from a banner ad to a text ad. You can also charge a monthly fee for keeping rotating banner or links.
 
Featured petitions
You can also make some extra money with the help of featured petitions. As compared to other texts he featured texts get more exposure. To make it more attractive you can make the featured petition in bold text and in highlighted color.
 
Premium services
You can charge extra fee for the premium services that you charge.  In addition to all the free services that you provide, premium members get additional services such as image hosting, add free petitions etc.
 
Donations
Most of the times people are ready to donate a decent sum to the petition hosts. In order to en cash the same you can place Paypal or EGold donation buttons there. Even if the donation is small, it is still an added income for your site.
 
Legal notice
It is essential that you have a legal notice. It is absolutely necessary that you have disclaimer that states that any petition that is posted on your site dose not in any way reflects the opinion of the firm or the paid sponsors.
 
Promise privacy
It is important that you specify that you so not share or sell the personal information such as the name and the email addresses of the petitioners that is included in the petition.
 
Tell a friend tab
In case you  have a tell a friend tab, that allows a person to forward a petition to his friend, then make sure that you do not store the email address of the friend on your data base.
 
Petition topics
You can write a petition on any serious topic that demands attention; it could be any topic such as lifting UN restriction.
 
Well written petitions
It is very important that the petitions are well written, because a well written petition can attract a lot of attention including media attention.
 
The extra effect
You can add photos related to the petition for the extra effect.
 
Mention your details
Specify your name and address in the petition.
 
Positive petitions
Do not accept any petition that promotes hatred and ill will.

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May 27, 2008

Pay per Lead (PPL)

In this type of advertising payment structure, the advertiser pays depending on the number of leads actually delivered by the ad. Information can often be entered directly into the banner ad.

According to wikipedia

Pay per lead (PPL) is a method of marketing that enables an advertiser to receive membership or advertising services in return for paying per lead received from the marketing venue used. It can be compared to PPC (pay per click), PPS (pay per sale) and PPA (pay per acquisition) advertising methods that require the advertiser to respectively pay for clicks, sales and actions generated through a marketing venue.

The cost associated with each lead purchased by an advertiser or vendor utilizing PPL marketing, is referred to as Cost per lead (CPL). Pay per lead services either charge clients for all leads received, or more commonly vet leads against a qualifying checklist to ensure a consistent level of quality. Pay per lead services are often delivered through existing pay per click affiliate channels, or increasingly through specialist lead generation companies.

These lead generation companies often pass leads on to multiple suppliers in order to provide the buyer with several quotations for comparison or on an exclusive basis.

Here are example of  PPL.Sign up affiliate below to earn 2$ per lead

 

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June 5, 2008

Most Common Mistakes Made in Affiliate Marketing

This interesting article addresses some of the key issues regarding Most Common Mistakes Made in Affiliate Marketing. A careful reading of this material could make a big difference in how you think about Most Common Mistakes Made in Affiliate Marketing. See how much you can learn about Most Common Mistakes Made in Affiliate Marketing when you take a little time to read a well-researched article? Don't miss out on the rest of this great information. It isn’t hard to set up a good website and start and affiliate marketing career. It isn’t hard at all to find affiliate marketing opportunities on the internet. However, it is a very simple thing to make deadly mistakes that will insure your failure to thrive at affiliate marketing. One of the most notable affiliate marketing mistakes is to think that all you have to do is find the ones that pay the most, sign up, drive traffic to that site through your affiliate link and you’re all set right? Not exactly. It’s great to choose an affiliate program that pays a high percentage, but that’s not most important thing to consider. It’s much more important to find a quality affiliate program that meets certain criteria. Here are three mistakes you don’t have to make: 1. You want to make sure the product is a proven seller. You don’t want to waste your time and money driving traffic to a site that doesn’t convert. Find one with a good conversion rate. 2. Make sure the site you become an affiliate for protects its affiliates, and has your best interest at heart. Look for one that provides banners, e-mails, and other tools you can use to promote the site. Also, make sure that there is only one payment option. As an affiliate marketer, you need to be sure that you will get credit for your referral. If there is more than one payment method, you can get shortchanged. 3. Do not choose an affiliate program that promotes an e-mail course. Nothing is worse than becoming an affiliate to a site that’s first goal is to capture e-mail addresses, and then tries to make the sale second. As an affiliate marketer, you need to capture e-mail addresses, then to convert that prospect into a sale. Stick with affiliate programs that aren’t focused on capturing leads because it’s simply not in your best interest. Build your own list, not someone else’s. Don't limit yourself by refusing to learn the details about Most Common Mistakes Made in Affiliate Marketing. The more you know, the easier it will be to focus on what's important.

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May 21, 2008

Peer-to-Peer Network Tactics

Hey,
You can use Peer-to-Peer Network to get traffic.See how
Business growth
In case of most of the small business network, they experience growth as their business evolves. Although from the growth prospective it is a good sign, but from a network prospective this often mean disaster.
 
Corporate network
Most of the times large corporate networks are set up in the domain format whereas on the other hand  the small business networks are set up in peer-to-peer format.
 
P2P format
In the P2P format every PC is responsible for its own security access. In this case every PC is equal to every other PC in the network.
 
P2P is legal
P2P is absolutely legal and there are no qualms about distributing files through this system. What is illegal here is to use the software to download materials that are protected by copyright, it is so because you cannot use these materials without paying a royalty for its use, it is protected y law and downloading it with the help of applications and software amounts to criminal offence.
 
Attitude of the users
The attitude of the users is very important factor that decides the fate of your network. In case your users are security conscious, then there are high chances that your network will be secure too, in case your users are not security conscious there are chances that you may suffer from internal mishandling.
 
Domain controller
The network set up in this case has at least one server along with a domain controller. The domain controller helps to manage user and the computer access. Because of this it is possible for the network administer to relieve him from touching each and every PC in the network.
 
Logging in
When a user logs on to a particular PC in P2P network, the user just has to authenticate it, but in the case of domain system the procedure is a little more complicated, than just authentication. 
Know what you are sharing
It is important that you know what you are sharing, when you share a file it becomes available to million of users all over the world, so it is very important that you know what you are sharing.
 
Protect your personal information
In case of some applications, files get shared automatically, in case of other applications your entire hard drive is made available for sharing. So make sure that your personal information does not get shared.
 
Safe download
It is important that you know what you are downloading and it is all the more important that you know who you are downloading files from.
 
The right source
It is very important to download from the right source because downloading can be a source of viruses and damaging software.
 
Latest anti-virus software
Make sure that your computer is equipped with the latest anti virus software and also try and scan all the files before you bring it on to your system.
 
Security tools
It is like wise very important that you use security tools.
 
No unlawful activities
 It is important that you do not indulge in any unlawful activities. You can share games and music and other such stiff, but it is unlawful to share copyrighted stuff.
 
Spywares
Spy wares are very damaging to your privacy. Spy ware can collect information about your computer and transfer it to third parties.
 
File sharing programs
In case you are going to use the file sharing programs it is important that you remove any spy ware that is on your computer.
 
Be alert
Try and keep a check on what information your software is collecting, not all spy wares are bad. Still it is important to be on your alert, after all prevention is always better than cure.
 
Avoid giving personal information
 It is best to avoid programs that collect a lot of personal information.
 
Protect your PC
Talk to the members of your families who share files online, there are real threats associated with sharing of files which should not be undermined. It is important that you take in to account all the above steps to protect your computer from viruses and damaging software.
 
Identifying of P2P users
In case of identifying P2P users there are only two choices that are available they are port based analysis and protocol analysis.
 
Port based analysis
To detect P2P user’s port based analysis is the most basic and the straight forward means. It is based on the principle that many of the P2P applications have default ports on which they function.
 
Port matching
Port matching is very simple to apply but then it has some very obvious drawbacks; most of the P2P applications allow users to change the default port number. They can do so by selecting whatever ports they like.
 
Protocol analysis
An administrator can go in for application layer protocol analysis if he is not happy with the results of simple port matching. 
 
P2P application solutions
Most of the P2P application solutions these days include the L7-filter, Juniper's net screen-IDP, Cisco's PDML, Alteon Application Switches, and Net Scout. 
 
Signature based authentication
Signature based authentication mainly means that the product should read and process the entire network traffic.
 
Application level
The signature based identification of the application level (L7) is highly resource intensive. The higher the bandwidth network, the larger the cost and resource requirement that you need to inspect it. 
 
Naming the file
It is important that you name the file, so that the files can in some way promote your web site.
 
Traffic information
 It is usually easy to derive traffic information from various network devices; it can actually be done without affecting network performance and the service availability. 
 
Recommended P2P networks
There are certain recommended P2P networks they are:
Centralized P2P network such as napster 
Hybrid P2P network such as JXTA. 
Decentralized P2P network such as KaZaA 
Structured P2P network such as CAN 
Unstructured P2P network such as Gnutella 
 
Gnutella

Gnutella is decentralized and it means that no company or organization controls it. It is a P2P protocol that is used by programs such as Lime Wire and Mopheus. 

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May 24, 2008

Traffic Monetizing Tactics

Let’s go

Sign up for Google Ad Sense
This program will allow you to place ads from Google on your website. When people click on the ads you get a commission. It is a simple way to make money. A bonus to the program is that the ads are tailored to your website content.
 
Sell Newsletter ad space
If you have a popular newsletter then you can capitalize on this by selling ad space in your newsletter to other non-competing websites.
 
Join affiliate programs
You can join affiliate programs that are related, but not competing with your products. You can then use these affiliate programs to build up your website and your sales.
 
Sell banner ad space on your home page
If you have a nicely ranked site then it should not be too difficult to find buyers for advertising space on your home page.
 
Sell advertising space on your message board pages
You can capitalize on your message boards popularity by selling space for the ads.
 
Sell links
One way links are a great way to get a better search engine ranking, so people are willing to pay for them. Just be careful to not oversell yourself so that you start being more of a link site than a business site.
 
Build a directory
Start by offering free listings then once your directory starts getting some recognition you can start to make the listings paid spots.
 
Sell articles you have written or that you own
Every website owner is looking for good content. Make up bundles of short articles for different markets and sell them. You can sell old articles that you have used on your website or in advertising. Just be sure to let them know they are buying recycled articles.
 
Do not let monetizing get out of hand
While monetizing can be great for your business, it can also be harmful. Do not let it start to take over your business. The whole point is to utilize your assets in the best way to boost your income, but not to over shadow your business.
 
Double free gifts as promotional items
Anything you give away should have your business name on it. This is a great source of free advertising and a good way to boost sales.
 
Create lead lists to sell
You have to be careful about this, but you can do it. You just can not sell names or information that you got under a privacy policy that said you would not sell. You may be able to build a list in other ways. These lists are going to be valuable tools that you can sell for a nice profit.
 
Build keyword lists
You know how hard it is to build keyword lists. So why not take your knowledge and build some lists for new businesses to help them out.
 
Put your blog to work
Place ads in your blog. It is a nice space where people are likely to frequent. Use it as ad space, but do it carefully.
 
Team up with another business
Make sure the business is not competition but offers something for the same target market. You can team up to improve your online presence and power.
 
Sell your newsletter
You may find someone who is in a similar market as you that needs a newsletter but doesn’t want to write their own. Sell them yours.
 
Sell your blog
Blogs are hot these days, but they take time to manage and create content to put on them. Some business owners may not want to take all that time for a blog, but still desire to have that aspect on their website. Sell you blog to them.
 
Make a membership area
Put all of your good advice, information and valuable content in a paid area for members only.
 
Buy up good keyword domain names and rent them out
Top domain names are a hot commodity. People want them because they are one of the keys to getting good traffic. If you buy up a handful of hot names and rent them out then you can capitalize on that.
 
Use tagging sites
These sites are kind of like social networking. They allow you to get exposure in a large way. By joining up with tagging sites you will get far more visitors and make more money.
 
Use in-text advertising
You have probably seen random words highlighted to a clickable link. This is in-text advertising. When you click on the link it takes you elsewhere. You make money from this. It has benefits over other types of ads because it is not distracting or invasive.
 
Add a search box
You can add a search box to your page that allows users to search your website or the web.
 
Build your own paid advertising programs
You can build up your own advertising program, like in-text ads and Ad Sense. All you need to do is write up a sheet explaining that you sell ad space and keep it out there on your site for people who may be interested.
 
Sell your Ebooks
If you give away Ebooks as incentives and have some sitting around that you do not use anymore then sell them to others. You can usually sell Ebooks to multiple people so you can keep making money on them. It is worth looking into the art of selling an Ebook.
 
Sell your expertise
If you are established as an expert then you can be a consultant and sell your services. People will pay good money to get an expert to give them advice.
 
Set up a donation account
You can simply ask for donations to help keep your site running. This is not as effective for business sites as for non-profit sites, but it can still bring in some money.
 
Add RSS feeds
You can make commissions off running RSS feeds on your website. Just make sure they are non-competing.
 
Get a sponsor
You may find a company that loves your website and business so much that they are willing to be a sponsor for exclusive advertising rights. Of course, you need to negotiate a deal wisely so you do not end up losing money because this means you can not offer space for other advertisers.
 
Set up a seminar course
Use all your resources to develop a course where you tech whatever you are an expert about. As long as you are a recognized expert you can expect a good turn out.
 
Write a blog for another company
Instead of just selling your old blog entries you can actually offer to write someone else’s blog. Companies will be likely to hire you because you have a proven record of writing a business blog.
 
Join a program where you can make brand merchandise
There are companies that will custom make branded products for you to sell and make commission from. This is a combination of a way to make money and a way to get your name out there.

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May 20, 2008

Important Principles and Tips on Getting Traffic

Let’s study about Important Principles and Tips on Getting Traffic
 
Quantity of traffic
Quantity is to be focused on for non-targeted traffic. 
 
Quality of traffic
Quality is to be given preference for targeted traffic. 
 
Non-targeted traffic
Money is lost on advertisements for non-targeted traffic. 
 
Targeted traffic
Sales can be generated with targeted traffic. 
 
RSS
Make sure that you have the RSS subscription forms or Feedburner handy and always keep a track of it personally. 
 
Email subscription
Ensure proper configuration of the free-of-cost e-mail subscription. 
 
Downloads
Get something which visitors can download, like an audio file, a PDF document, etc., which will attract the visitors to visit your website again, which will get you money. 
 
Opt in box
Configure the opt-in box as well. As is, you won’t be getting many opt-ins, but if you don’t have it on your webpage, you will get many. 
 
Free traffic
A basic reason behind the failure of website traffic is the fact that people don’t think in accordance with the changing times. People fail to believe that free website traffic does exist. 
 
Patience is virtue
Patience is the key in case of free website traffic. You may not be able to see the results immediately, but in the long run, you will surely benefit. 
 
Videos
Create videos on your own and post it on various video websites like Youtube, etc. 
 
The right message
You must market the right message to the right person. 
 
Solve
Don’t think of yourself as a salesperson, but as a solution provider. 
 
Target audience
The target customers should be those who have consumed similar products in the past, or who are planning future consumption. 
 
Competitors
Keep an eye on the competitors’ activities, and make your product or message better than him. 
 
Innovative ads
Make attractive advertisements. 
 
Be regular
Be disciplined. You must post messages regularly and those messages must be relevant. 
 
Variety
Write on varied topics so that the readers are not bored by the monotonous messages. 
 
Digg styles are in
If you have a fair idea of how they function, it can get you free targeted traffic. When the bit of the actual Digg is considered, there is scope for you to excel out there as well, but only if you can get to the front page, but in today’s times, it is rare that any random person will even visit the front page, considering that Digg has advanced so much. 
 
Niche marketing
Single businesses can rarely tackle an industry in full. No matter how big the corporations are, they just cannot cover the whole market on their own. Here, the role of niche marketing comes. It makes a businessman manage the potential of marketing in a very good manner. By developing unique strategies of niche marketing, your business will be in a position to offer unique commodities to the consumers, and besides, you will also be able to attract target clients. 
 
Sign ups
Sing-ups are certain, which will boost your downline, and due to these tested methods, your profits will only increase. The successful people in MLM have an idea that there are only certain people who would wish to get involved actively with MLM. But there are many people, in contrast, who need the opportunities offered by MLM. 
 
Web Theme
Be clear and certain when it comes to the theme of your website. For instance, rather than focusing on dog collars, your website can focus on dogs, which makes it a smaller and appreciable niche. However, even here, you can provide clarity to the subject by covering various sections including naming the dog, hygiene of the dog, training him, understanding his psychology, habits and various other things. You can look out for exhaustive information to get a clear picture yourself. 
 
Involve the subscribers and visitors
Assign the visitors a role, so that they feel that they are a part of the website. For instance, they may be allowed to participate in forums, chat with fellow members, and be may be mailed a newsletter periodically. This will not only interest them and help in increasing traffic, but even help in building their confidence and relationship with the company. It is a very challenging task to find out ways to build up the value in monetary terms. Experts have full knowledge of it. 
 
Postcards and business cards
You can make postcards and even business cards, and hand them out at important events. At the end, your signature can lead the way for their visiting your site. Project yourself as an expert in this regard. 
 
Exchanges with other marketers can also help
Their e-zine ads can be swapped with yours. This will provide benefit to both the parties, and it can be mutually decided as to how many times the publication of the other’s ads is to be done. 
 
You can give away free e-books to visitors
You must write and submit relevant articles all the time, which can be used in various online and offline media. In the short run (about half a year), you will be famous on the internet. You can also start up a free e-book directory service, and attract many writers at a very low cost. 
 
Signature
If you make use of emailing quite often, include the link to your blog as your signature. Advertise your blog even on personal business cards. The blog link can be shared at any other place as and where deemed fit. 
 
Communities
Friendliness is very much required. Share success stories with others. Communities like MyBlogLog and others provide you this opportunity. Unless you post something, no one will read it. So expecting people to read something without even taking the pain to post it would be nonsensical. 
 
Testing
Test the results of the campaigns undertaken by you, on a regular basis. By testing, the areas which are not profitable can be found out, and funds may be relocated to another performing side. Initially, it’s just a forecast that a particular campaign will work, but testing shows whether it has actually worked or not. 
 
Web space
Switch over to a dedicated server if you find that your website is popular, and is getting a substantial amount of traffic.

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